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Natalie Bloom founder of Bloom Cosmetics

Bloom by Natalie Bloom: Natural Cosmetics

"I SIMPLY CREATED QUALITY PRODUCTS THAT I WAS PASSIONATE ABOUT AND THAT HAD A STRONG DESIGN SENSIBILITY."

For over two decades, I've poured my passion for makeup, design, and botanicals into a simple philosophy: that natural ingredients can create beautiful, high-quality cosmetics. My journey began with a curiosity for natural ingredients, which evolved into a beloved Australian beauty brand that puts sensibility and authenticity at its core.

For over two decades, I've poured my passion for makeup, design, and botanicals into a simple philosophy: that natural ingredients can create beautiful, high-quality cosmetics.

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A COMPENDIUM OF INSPIRATION FROM NATALIE BLOOM

Journal

Cabinet of Curiosity - Bella
Eye Shadow

Cabinet of Curiosity - Bella

Natalie applying Bella Lipstick in front of her Cabinet of Curiosity. Check out Bloom's Lipstick Mirror that slipped over the lipstick lid. So iconic but sadly no longer needed with today's techno...

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Cabinet of Curiosity
Eye Liner

Cabinet of Curiosity

Welcome to our series where we step inside Natalie's 'Cabinet of Curiosity' and get a glimpse of decades worth of collected treasures. Markers of inspirational moments throughout Bloom's history th...

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Celebrating Mothers Day

Celebrating Mothers Day

Bloom Cosmetics is now in a new chapter as a mother/daughter trio. We were inspired to celebrate the beautiful bond between mothers and daughters this Mother's Day by bringing together an inspiring...

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